(MONTREAL, QC) May 1, 2023 –  A team of Enactus Students from University of Toronto – Mississauga created a platform to help improve financial literacy among Canada’s underbanked and unbanked population.  

Enactus University of Toronto – Mississauga was awarded the 2023 PC Financial Resilience Project Accelerator Best Project title at the Enactus Canada National Exposition Opening Ceremony today for their Pluto e-Learning Platform. 

Their platform empowers users to build skills in budgeting, expenses, and saving tracking and planning tools, with features such as short videos explaining key financial terms, and quizzes to assess users’ understanding. This year alone, 52 individuals received financial education through this platform. 

“Congratulations to the Enactus University of Toronto – Mississauga team on their well-deserved success. Our ongoing partnership with Enactus is vital in the effort to promote financial literacy and represents an exciting opportunity to combine the strengths of entrepreneurial students to create a positive impact for Canadians,” said Ian Hanning, SVP, Finance & CFO, PC Financial. “By working together to promote social equity, we can create a future that is brighter, fairer, and more inclusive for all.” 

The PC Financial Resilience Project Accelerator is designed to empower Enactus teams with the resources needed to identify, create and deliver projects that use financial education to build resilience in underserved populations (including, but not limited to, visible minorities, indigenous peoples, people with disabilities and/or women). 

The Enactus Canada National Exposition is an annual three-day event that unites hundreds of delegates including the country’s brightest university and college students, academic professionals, and top Canadian CEOs to enable progress by supporting entrepreneurial action through competition, recognition and education. 

For more information about the event, competition updates, and results, visit enactus.ca/events/national-exposition 


ABOUT ENACTUS CANADA: Enactus Canada, a national charity and the country’s largest post-secondary experiential learning platform, is shaping entrepreneurial leaders who are passionate about advancing the economic, social and environmental health of Canada. Guided by academic advisors and business experts, more than 3,000 post-secondary students led 188 community empowerment projects and business ventures last year in communities coast to coast, directly impacting over 30,000 lives.  

As a global network of 33 countries, Enactus uses the power of entrepreneurial action to transform lives and shape a better, more sustainable world. For more information, visit enactus.ca. 

About President’s Choice Financial: 

PC Financial® services provide unprecedented value to customers, simplifying financial products to help Canadians Live Life Well®. Through the PC ® Mastercard®and the PC Money™ Account, customers save on banking fees and have earned more than $1 billion worth of PC Optimum™ points to redeem for beauty, groceries, gas, apparel, and other products. The company is committed to being one of Canada’s most diverse and inclusive employers and makes it a priority to reflect this in its people and culture.  

Established in 1998, PC Financial® is a part of Loblaw Companies Limited. For more information, visit pcfinancial.ca. 

Media Inquiries:
Tyler Maddigan
Manager, Marketing & Communications.
Enactus Canada
tyler@enactus.ca | 709.725.8931